Ruggine 01 - Ruggine Logo


Branding and web design for a restaurant in Bologna

2014  |  Identity, UX/UI/web

RUGGINE (italian for RUST) is a hidden shelter in a small alley in the heart of the city of Bologna. Managed by four guys, it’s a place where you can sip wines and cocktails or eat simple tasty dishes.
Inspired by WWII signs found under the portici of Bologna and traditional art-deco typography, I designed the brandmark: the rustic, rough look of the walls and furnishing elements have helped to corroborate its identity with a vital visual atmosphere, hot and restless.

RUGGINE is living metal, which ceases to be cold and still, and seethes in the act of corrosion.

Ruggine 02 - Typographic Inspiration in Bologna
Ruggine 03 - Look & Feel inspiration
Ruggine 05 - Interior of the restaurant
Ruggine 06 - Interior of the restaurant
Ruggine 07 - Business cards
Ruggine 10 - Website Homepage on laptop
Ruggine 08 - Interior details
Ruggine 08 - Interior details
Ruggine 13 - Cocktail detail
Ruggine 14 - Barman detail
Ruggine 15 - Food detail

Photos by Alice De Ferrari and Giulio Bordonaro.