2009 | Identity, Illustration, Projects
I designed Nerd logotype for a comics & games shop in Palermo. The illustration concept combines these areas of interest, resulting in a typical comics character drawn in pixel-art videogame style.
The original project included a bunch of friends for the main character, each drawn following the classic nerdish iconography. These additional characters were meant to be used for merchandising, such as t-shirts, pins, gadgets, and also to be part of a comics strip.
This logo is featured in Logo Design Vol.3 book, edited by Julius Wiedemann (TASCHEN, 2011), together with Finzioni logo.